Hi there! I'm Michaela.
I’m a strategic marketing professional with a passion for bringing creative ideas to life in a way that drives real results. With experience across agencies, tourism organizations, and performing arts institutions, I’ve had the opportunity to lead and collaborate on a wide range of campaigns—from large-scale rebrands to targeted digital activations.
What I love most about marketing is the balance between creativity and strategy. Whether I’m crafting a data-driven social campaign, managing cross-channel content, or guiding a project from pitch to execution, I’m always focused on aligning great storytelling with business goals. I thrive in fast-paced environments, enjoy working with diverse teams, and take pride in delivering thoughtful, polished work that resonates with the audience.
Over the years, I’ve developed expertise in social media strategy, digital advertising, content creation, and campaign management. I’m fluent in tools like Adobe Creative Suite, GA4, and various social scheduling and reporting platforms—and I’m always eager to learn and adapt as marketing evolves.
When I’m not working, you’ll probably find me walking my dog, Murphy, working on a creative side project, or enjoying a local performance or event. I’m excited to continue growing in this field and collaborating with people who care about meaningful, impactful work.